From its humble origins in 1990 at City Hall with just 149 exhibitors and 200,000 visitors, the HONG KONG BOOK FAIR has grown into one of Asia’s most anticipated cultural events. Now held annually at the Hong Kong Convention and Exhibition Centre, the fair has become a dynamic convergence of literature, technology, and global storytelling—drawing over a million visitors at its peak and expanding to include thematic zones, art installations, and offsite cultural programs. Its growth mirrors Hong Kong’s rising stature as a hub for cross-border creativity and publishing.
This year, the 35th HONG KONG BOOK FAIR 2025, held from July 16 to 22, welcomed over 770 exhibitors from more than 30 countries and regions. With the theme:
“Reading the World – Food Culture • Future Living”
The fair explored how food, memory, and cultural identity shape the stories we tell and the lives we live. Among the 620+ events held throughout the week, the exhibition “Book a Table: Food for Thought” captured global attention through its interactive installations and consular collaborations.
Kravitz & Sons participated not only to display titles but to engage in this vibrant conversation. One standout among the selections was Introduction to Science and the Scientific Method by John L. Campbell—a refreshingly honest take on how science actually works and why understanding it matters more than ever today.
The author, John L. Campbell, isn’t out to impress with academic jargon or ivory tower views. What he does instead is break down complex concepts about science, logic, society, and even religion in a way that’s clear, grounded, and actually useful. He’s not trying to sound like a philosopher—though he can hold his own—but he’s more like the mentor you wish you had in high school: someone who’s thoughtful, precise, and cares about making things make sense. He brings years of reflection, teaching, and revision to the table—this 2025 edition being a refined follow-up to earlier versions, now trimmed of ambiguities and padded with even more insight. You can tell he writes to educate, not just to publish.
Introduction to Science and the Scientific Method explores science not as a dusty collection of facts, but as a living, evolving method for figuring out the world. From the early roots of natural philosophy to the messy debates between empiricists and rationalists, Campbell shows that science is both a product of its time and a tool for shaping our future. He dives into history without getting bogged down, explains big ideas like reductionism and determinism with examples that actually stick, and constantly ties it all back to how we think and live today.
One of the book’s greatest strengths is its honesty. Campbell doesn’t pretend science is perfect or infallible. He lays out how it’s been influenced by religion, how it’s shaped by culture, and how our own biases and language can twist what we think we’re observing. It’s an accessible blend of philosophy, logic, and practical explanation, wrapped around one goal: helping readers not just know about science, but understand it. And in a time of misinformation and tech overload, that’s a gift.
The reason this book deserves its place in the HONG KONG BOOK FAIR is simple—it bridges the gap between scientists and everyday people. Campbell’s work reminds us that science isn’t just in labs or textbooks; it’s in our decisions, our debates, and our daily lives. He pushes readers to think critically, to question claims, and to see science as a shared, evolving journey—not just a finished product. That message fits perfectly within this year’s theme of “Future Living,” because a better future demands better thinking.
Head over to the Kravitz & Sons bookstore and dive into Introduction to Science and the Scientific Method. If you want a deeper grasp of how science works—not just what it says—this book is the real deal.
Introduction to Science and the Scientific Method
John L. Campbell